“iMinds PR provides a combination of tenacity, creativity, commitment and passion in their work for clients. Today’s media landscape has greatly changed from when our company first launched and they have been instrumental in offering strategy and expertise in securing media coverage wherever possible”.
CEO and co-founder of NOVICA
“I have had the privilege to work with Carla Sameth and her company for almost a decade on a wide variety of projects. Community Arts Resources has contracted them for the annual Santa Monica Festival, Los Angeles Yiddishkayt Festivals and other projects over the years. We have never been disappointed and we have earned considerable coverage in the press – media, print, and online – through their consistent and diligent efforts.
Carla and her team have been able to grasp the basic underlying tenets of each of our projects and to shape their strategies accordingly. This has included understanding the story of the project, beyond just the event, and working with all of our partners, including sponsors and clients. In the end, iMinds PR delivers extensive coverage, which builds audience through their intense media outreach.
With a considerable breadth of experience in Southern California, iMinds PR brings all of its contacts to each project, including a vast network in the media, in the arts community, and in the world of architecture and urban living.
Finally, these are good, personable people with whom it is possible to speak freely and honestly, and whose candor and diplomacy are critical to their success.”
President, Community Arts Resources, Inc.
“Working with Carla Sameth and the iMinds team was the best investment I made in promoting my book. Carla and the team interfaced seamlessly and professionally with my publisher and created an effective and efficient marketing effort, including extensive exposure in national media and a multi-city book tour.
Carla and Ellen were beside me every step of the way — teaching this first-time author how to handle being on the other side of an interview. In fact, I chose Carla as my publicist after interviewing her clients for years as a journalist with Reuters and finding her always prepared, honest, enthusiastic and intuitive about what makes a a good story.”
Author of Netflixed: The Epic Battle for America’s Eyeballs
“iMinds PR worked with us to successfully open our second music school location in South Pasadena. With their PR expertise in the education space, we had a phenomenal grand opening and established ourselves in a new market with the right amount of exposure to new consumers in the Pasadena area. They were our one-stop shop to get the right exposure to families and adults interested in a premier music education experience. They did what it took us years to do at our first location in less than 3 months.”
Manuel R. Lozano
Co-Founder and Co-Owner, Green Brooms Music Academy Santa Monica and South Pasadena
“As a fledgling solo performer, Carla was able to get my face plastered in key publications for features and reviews and even TV spots no matter where I performed around the country. Thanks to Carla and iMinds PR, I had sold-out shows wherever I went”.
Maria Elena Fernandez
Writer and performer of Confessions of a Cha Cha Feminist
“We loved working with iMinds PR! Launching a new opera company is an exciting and formidable challenge, but iMinds PR put our opening production on the map. Our packed houses were proof of their effective and comprehensive approach.”
Artistic Director, Pasadena Opera
“In our year of working with Inspiring Minds, we were delighted not only with the skill and professionalism of Carla and her group, but also with them as members of our extended team. They are all serious pros who know how to get things done on behalf of their clients. I’ve met with and hired a number of PR firms, and Inspiring Minds is one of the very few I could actually recommend.”
Co-founder and CEO of Goldstar Events
“Carla developed the most comprehensive and innovative PR plan for our Kidstation e-commerce startup that I have ever seen. She came up with innovative ways to get us exposure in markets and in media vehicles that were not at all obvious at first glance.
She gave us exposure across the spectrum of media, from Fortune to Parade, from Parent to AARP, from the local TV news to the Today Show. She relentlessly opened doors and followed up. She took the time to gain a deep understanding of our product and our markets, so that the PR campaign went hand-in-hand with everything else we were trying to do.
Over the years I have worked with other public relations and marketing consultants. I can say without fear of contradiction that none have brought the passion, devotion and energy to their work that is Carla’s standard operating procedure. She is unmatched in her persistence, drive and dedication.”
Principal Partner, Net Effect Technologies, Inc.
“As a small start-up organization, we didn’t think we could really afford PR. However, iMinds created a campaign that fit our budget and gave us tangible results. It was amazing to be able to have a team of people, each with expertise in different areas (writing, pitching, social media and strategy), working to promote us. We could have never tapped such a network of talented people on our own. In a short period of time we got results in the form of published articles, links to our site and increased buzz.”
Andrew H. Motiwalla
Co-Founder, Executive Director Global Leadership Adventures
“Carla and her team successfully supported key Baby Einstein Company media relations projects for new product launches, as evidenced by the coverage secured among top-tier target outlets including, O Magazine, Parents, Parenting, American Baby, New York Magazine, The New York Times and various top circulation daily and syndicated papers.
As a result of our previous working relationship, I chose to work with Carla and her team again as my current PR partner in launching my new company Global Wonders. Carla and her team consists of senior-level PR professionals, who have a special expertise in launching/growing innovative new businesses and programs, while reaching out to diverse audiences through classic media relations. As a group, they have the ability to gain a unique understanding and prospective about the products, services and/or companies they work with and how to craft media-worthy stories. They are aggressive and their strategies are always smart and proactive, which is why they have been able to establish relationships with key media outlets and reporters that are so critical to the success of any PR program.
Finally, there is a level of personal dedication and involvement in what they are doing which is hard to come by when working with larger corporate PR agencies. In working with iMinds PR on my own business, I have confidence in them as an extension of my own team, which is critical to our success and working relationship.”
Founder & CEO, Global Wonders, Inc.
“Carla and Christina are lovely to work with, but even better they are intelligent, insightful and determined. They work hard to make sure the world knows the contributions their clients are making. This is especially important for the “Lean In” crowd. The attention that iMinds brought to my work resulted in an NPR profile and the creation of a significant professional opportunity for me. I will always be truly grateful”.
“I worked with Carla Sameth and iMinds PR to launch my new fitness product (The BodyWorksBand) and help position me as an expert media source in the industry. One of our biggest wins was a story placement in Southwest Spirit, a high-profile in-flight magazine with an audience reach that hit my target audience spot on. After the article was published my company experienced a surge in product sales. Additionally, the iMinds PR team coached and mentored me on how to continue to align myself as an expert in my industry. To this day, I continue to write a regular health and fitness column for the Huffington Post as a result of their outreach.”